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[Webinar] Successful Inbound Marketing Campaigns

With Strategic IC Director Alex Embling and BrightInfo CEO Boaz Grinvald

Why It’s Important To Consider CRO At The Inbound Planning Stage

Understanding how to take content and get it to work harder in terms of generating leads is a prime challenge for marketers.
How can you gain insight on, and engage the 95% of awareness traffic who visit your site, but are not yet ready to buy?
Together with BrightInfo, Strategic explore how to use CRO to leverage content and better engage audiences; exponentially growing your pipeline.

What's in this Webinar?

  • How to gain leads and insight from the 95% of anonymous traffic to your site
  • How to convert more of your awareness traffic into leads
  • Ways to direct your audience to the most appropriate content to them
  • Gain a complete view of your conversion path, from click to conversion
  • Ways to generate more relevant, regional traffic to your site - then convert it
  • How  to increase content engagement and time on page
  • How to get your content to work harder for you in terms of lead generation
  • How CRO helps make the most of marketing automation investment

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