[eBook] How To Reduce The B2B Software Sales Cycle With Inbound Marketing
What's in this offer?
- Understand why traditional marketing techniques are no longer effective
- Understand how to map content to the buyers journey and reduce the sales cycle length
- Learn how building Buyer Personas can shorten the software sales cycle
- Understand how Automated Lead Nurturing can be used to keep prospects interested
- Learn why creating accurate buyer personas is key to reducing the software sales cycle
- Discover what type of content is most effective in helping to close software leads quicker
- Some common challenges software companies with long sales cycles face and how to resolve them
- How to address common pushbacks from prospects
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